4.5" × 12" EDDM Template for Roofing Companies

Download the 4.5" × 12" template

Need every orientation and side? See the full 4.5" × 12" template page.

Why 4.5" × 12" EDDM works for roofing companies

EDDM is a quick way to blanket a neighborhood after a storm or before peak season. Every homeowner on a route is a potential customer, and no mailing list is needed. A large-format card stands out in the mailbox and drives inbound calls from the service area you choose.

Roofing Companies campaign ideas for this mailer

• Storm response drop

  Mail to the affected ZIP codes as soon as you can after a hail or wind event. 'Storm damage? Book a free inspection.' Timing matters: reach homeowners while they are actively looking for a roofer.

• Spring pre-season campaign

  Hit neighborhoods in March and April, before the busy season. 'Schedule your roof inspection before the summer heat.' Book quotes early and fill your calendar ahead of the rush.

• Neighborhood presence

  Mail the same few ZIP codes every six to eight weeks through the year. The goal is not one response; it is being the name homeowners recognize when a roof needs work or a neighbor asks for a referral.

Laying out a roofing mailer at 4.5" × 12"

At 4.5" × 12" there is room for a headline offer on the front and supporting detail (services, hours, a map or a QR code) on the back. Lead with the inspection offer and your phone number in large type, and use a clear photo of finished work. Keep license and insurance details on the back, above the address block.

• Artboard with bleed: 4.75 × 12.25 in; trim: 4.5 × 12 in
• Keep your phone number, offer and logo inside the 4.25 × 11.75 in safe area
• Its 12-inch length clears the 10.5-inch rule, even though the 4.5-inch height does not, so length is the qualifying dimension.

Ready to mail your roofing companies campaign?

• Pick the neighborhoods that fit your service area on the route map
• Upload your finished artwork; we check it against the template before printing
• We print and, with Full Service, bundle and deliver the mailing to USPS; with Print Only we ship the pieces to you

Just need the template to print elsewhere? It's free to use. We're also glad to handle the whole mailing.