EDDM for HVAC & Air Conditioning

Be the First Call When the AC Goes Out

HVAC is a high-ticket, seasonally driven business. EDDM lets you cover target neighborhoods right before summer heat hits — so when a unit fails, your postcard is already on the counter. Focus on older neighborhoods where systems are aging and replacement demand is highest.

Pick your routes on the map Compare the two services

Sample 6.5 × 9 EDDM postcard for an HVAC company: front with a spring AC tune-up offer, back with the EDDM Retail postage box and Local Postal Customer line — Sample 6.5 × 9 postcard, front and mailing side. Placeholder copy: your design and offer go here.

Summer peak demand
Every household has a system to service
Neighborhood saturation, no list

Get started

Start Your EDDM Direct Mail Campaign for HVAC & Air Conditioning

EDDM Full Service

Managed

We print, sort by carrier route, bundle with facing slips and deliver the mailing to USPS, with postage included. You approve the artwork — we handle everything else.

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EDDM Print Only

DIY

We print your EDDM postcards and ship them to you. You take them to the Post Office serving your routes, pay postage and submit the USPS form.

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Why it works

Why EDDM Direct Mail Works for HVAC & Air Conditioning

Every Door Direct Mail's saturation model suits HVAC & air conditioning postcard marketing — here's why local businesses in this industry use it.

Seasonal Timing (Summer/Winter)
Mail 4–6 weeks before peak AC season and again heading into winter. Reach homeowners while they are thinking about their systems — not after they have already called a competitor.
Plan Around Demand Spikes
Choose your production time at checkout and schedule drops ahead of forecast heat waves and cold snaps, so mailers are in homes before the rush.
Target by Neighborhood Age
Pick the carrier routes that cover the older neighborhoods in your area, where HVAC systems are due for replacement. Concentrate budget where the opportunity is greatest.
No Mailing List Required
Skip the cost and complexity of a targeted list. EDDM reaches every address on a route — and every one of those households has a system that will eventually need service.

Mailing side of the sample 6.5 × 9 postcard: the EDDM Retail postage box and "Local Postal Customer" line in the top-right corner, the offer and contact details on the left — The mailing side of the sample, drawn at 6.5 × 9 inches. The EDDM Retail postage box and the "Local Postal Customer" line sit in the top-right corner, where the 4over template puts them, so keep that corner clear. With Full Service we place our mailing partner's permit box there instead. File setup guide

Campaign ideas

EDDM Postcard Campaign Ideas for HVAC & Air Conditioning

EDDM campaigns for HVAC & air conditioning, with specific timing, messaging and targeting guidance.

Pre-Summer AC Tune-Up
April campaign to neighborhoods with older homes. 'Is your AC ready for summer?' Offer a discounted tune-up with a reminder that aging systems fail at the worst time.
Post-Freeze Emergency
A drop timed for the first freeze warning of the season. 'Furnace acting up? We offer same-day service.' Order ahead of the forecast so the mail lands when the cold does.
Annual Maintenance Program
Fall campaign pitching annual service agreements at a seasonal discount. Recurring-revenue customers are more valuable — position the agreement as money-saving insurance.

Start your campaign Choose routes

Simple process

How Every Door Direct Mail Works — 4 Simple Steps

From choosing your USPS carrier routes to postcards in every mailbox — here's how the EDDM process works end to end.

Step 1
Select Carrier Routes
Use the route map to choose neighborhoods by ZIP code, with the address count for every route. No mailing list or postage permit required. Open the route map.
Step 2
Upload Your Design
Submit a press-ready PDF or JPG at 300 DPI with 0.125" bleed. Use our free EDDM templates to start fast.
Step 3
We Print & Bundle
We print your EDDM pieces on 100 lb gloss cover or 16pt cardstock, then sort and bundle them by carrier route.
Step 4
USPS Delivers to Every Door
With Full Service we deliver your bundled mailing to USPS. Carriers deliver to every address on your selected routes.

Postcard sizes

Best EDDM Postcard Sizes for HVAC & Air Conditioning

6.25 x 9 postcard
Standard EDDM
The classic EDDM size — big enough to get noticed, cost-effective for large runs.
$762.06 for 1,000 with Full Service, postage included + sales tax (8.25%, not on postage)
Configure 6.25 x 9 postcard
6.5 x 9 postcard
Most popular
Slightly larger than the standard — a bit more room for your headline and offer.
$762.07 for 1,000 with Full Service, postage included + sales tax (8.25%, not on postage)
Configure 6.5 x 9 postcard
8.5 x 11 flyer
Maximum impact
Full letter size — maximum print area for coupons, menus or detailed offers.
$772.05 for 1,000 with Full Service, postage included + sales tax (8.25%, not on postage)
Configure 8.5 x 11 flyer

Prices as of Oct 7, full colour both sides; your routes set the exact piece count. Not sure which size fits your campaign? Call (346) 306-EDDM (3336) — we'll help you choose, or see every size on the pricing page.

Where to mail

Where to mail: Houston ZIP codes that fit HVAC & air conditioning

EDDM reaches every door on a carrier route, so the ZIP codes you pick decide who gets your mailer. These rankings sort the Houston area's ZIP codes by the households this kind of business usually mails, using Census figures.

Houston ZIP code map Houston ZIP codes and demographics Look up your ZIP code

Timing

When to Mail: EDDM Timing for HVAC & Air Conditioning

The calendar behind the campaign ideas above. Order early enough to allow for production and USPS delivery; how production time works.

April: AC tune-up offers before summer.
First freeze warning: Heating repair and furnace checks; order ahead of the forecast so the mail lands when the cold does.
Fall: Annual maintenance agreements at a seasonal price.

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