EDDM for Roofing Companies

Fill Your Calendar with Roof Replacements and Inspections

EDDM is a fast way to blanket a neighborhood after a storm event or before peak season. Every homeowner is a potential customer — no list needed. Large-format postcards stand out in the mailbox and drive inbound calls from the service area you most want to win.

Sample 8.5 × 11 EDDM flyer for a roofing company: front with a free roof inspection offer, back with the EDDM Retail postage box and Local Postal Customer line
Sample 8.5 × 11 flyer, front and mailing side. Placeholder copy: your design and offer go here.

Get started

Start Your EDDM Direct Mail Campaign for Roofing Companies

EDDM Full Service

Managed

We print, sort by carrier route, bundle with facing slips and deliver the mailing to USPS, with postage included. You pick the routes and approve the artwork.

Start Full Service

EDDM Print Only

DIY

We print your EDDM postcards and ship them to you. You take them to the Post Office serving your routes, pay postage and submit the USPS form.

Start Print Only

Why it works

Why EDDM Direct Mail Works for Roofing Companies

Every Door Direct Mail's saturation model suits roofing companies postcard marketing — here's why local businesses in this industry use it.

  • Storm Response Targeting

    Send a campaign to the ZIP codes hit by hail or wind as soon as you can after the event. Reach homeowners while they are actively looking for a roofer — before your competitors do.

  • No List Required — Every Homeowner is a Prospect

    With EDDM you mail to every address on a carrier route. Skip the expense of a targeted list and still reach every household on your best streets.

  • Large Format Stops the Flip

    A 6.5 x 9 postcard or an 8.5 x 11 flyer on 100 lb gloss cover or 16pt cardstock gets noticed. It is too big to ignore and heavy enough to feel premium — which matters when you are asking a homeowner for a major commitment.

  • Dominate a ZIP Code

    Cover every route in a ZIP code with a multi-touch campaign. Repeated exposure builds brand recognition so you are the first call when a roof goes bad.

Mailing side of the sample 8.5 × 11 flyer: the EDDM Retail postage box and "Local Postal Customer" line in the top-right corner, the offer and contact details on the left
The mailing side of the sample, drawn at 8.5 × 11 inches. The EDDM Retail postage box and the "Local Postal Customer" line sit in the top-right corner, where our template puts them, so keep that corner clear. With Full Service we place our mailing partner's permit box there instead. File setup guide

Campaign ideas

EDDM Postcard Campaign Ideas for Roofing Companies

EDDM campaigns for roofing companies, with specific timing, messaging and targeting guidance.

  1. Storm Response Drop

    Mail the affected ZIP codes as soon as possible after a hail or wind event. 'Storm damage? Get a free inspection before your neighbor does.' Timing is everything — reach homeowners while they are actively searching.

  2. Spring Pre-Season Campaign

    Reach neighborhoods in March–April before the busy season peaks. 'Schedule your roof inspection before the summer heat.' Lock in quotes early and fill your calendar before competitors.

  3. Neighborhood Dominance

    Cover 3–5 ZIP codes every 6–8 weeks year-round. The goal isn't one response — it's being the brand homeowners recognize when a claim happens or a neighbor asks for a referral.

Simple process

How Every Door Direct Mail Works — 4 Simple Steps

From choosing your USPS carrier routes to postcards in every mailbox — here's how the EDDM process works end to end.

  1. Step 1

    Select Carrier Routes

    Use the route map to choose neighborhoods by ZIP code, with the address count for every route. No mailing list or postage permit required. Open the route map.

  2. Step 2

    Upload Your Design

    Submit a press-ready PDF or JPG at 300 DPI with 0.125" bleed. Use our free EDDM templates to start fast.

  3. Step 3

    We Print & Bundle

    We print your EDDM pieces on 100 lb gloss cover or 16pt cardstock, then sort and bundle them by carrier route.

  4. Step 4

    USPS Delivers to Every Door

    With Full Service we deliver your bundled mailing to USPS. Carriers deliver to every address on your selected routes.

Not sure which routes fit your customers? The EDDM route map shows address counts and demographics for every route. Learn how to filter routes by income and homeowners.

Postcard sizes

Best EDDM Postcard Sizes for Roofing Companies

  • 6.25 x 9 postcard

    Standard EDDM

    The classic EDDM size — big enough to get noticed, cost-effective for large runs.

    $766.64 for 1,000 with Full Service, postage included + sales tax (8.25%, not on postage)

    Configure 6.25 x 9 postcard
  • 6.5 x 9 postcard

    Most popular

    Slightly larger than the standard — a bit more room for your headline and offer.

    $766.65 for 1,000 with Full Service, postage included + sales tax (8.25%, not on postage)

    Configure 6.5 x 9 postcard
  • 8.5 x 11 flyer

    Maximum impact

    Full letter size — maximum print area for coupons, menus or detailed offers.

    $776.63 for 1,000 with Full Service, postage included + sales tax (8.25%, not on postage)

    Configure 8.5 x 11 flyer

Prices as of Nov 1, full color both sides; your routes set the exact piece count. Not sure which size fits your campaign? Call (346) 306-EDDM (3336) — we'll help you choose, or see every size on the pricing page.

Where to mail

Where to mail: Houston ZIP codes that fit roofing companies

EDDM reaches every door on a carrier route, so the ZIP codes you pick decide who gets your mailer. These rankings sort the Houston area's ZIP codes by the households this kind of business usually mails, using Census figures.

Timing

When to Mail: EDDM Timing for Roofing Companies

The calendar behind the campaign ideas above. Order early enough to allow for production and USPS delivery; how production time works.

  • Spring (March–April): Pre-season inspection offers, before the busy season peaks.
  • After a hail or wind storm: Mail the affected ZIP codes as soon as you can, while homeowners are looking for a roofer.
  • Year-round: Repeat the same ZIP codes every 6–8 weeks so homeowners know your name when they need a roof.