54304 ZIP Code, Green Bay, WI

54304 is a ZIP code in Green Bay, Wisconsin in Brown County. It covers 12 square miles of land. The closest ZIP codes are 54307, 54301 and 54303. 28,502 people live here in 12,750 households, more than in 9 of every 10 Wisconsin ZIP codes. At about 2,444 people per square mile it has suburban density, and owners and renters are mixed (57% own). Median household income is $63,865, below the Wisconsin median of $77,485.

Quick facts

Key figures

MeasureValue
Residents28,502
Households12,750
Median household income$63,865
Income per person$38,684
Median age37.6
Homeowners57.4%
Median home value$220,600
Median rent$933
Bachelor's degree or higher29.8%
Average commute (minutes)18.3
Households with kids under 1826.7%
Moved in the past year14.0%
Below the poverty line14.5%
Broadband internet92.8%
Speak a non-English language at home11.6%

Household income

% of householdsValue
<$10K5.1%
$10–15K3.1%
$15–25K8.1%
$25–35K8.7%
$35–50K13.2%
$50–75K20.2%
$75–100K14.6%
$100–150K16.8%
$150–200K5.7%
$200K+4.6%

Age

% of all residentsValue
<1011.9%
10–1911.8%
20–247.9%
25–3414.9%
35–4413.0%
45–5411.4%
55–6412.9%
65–749.7%
75+6.6%

Tenure

% of housing unitsValue
Owned, with mortgage35.7%
Owned outright20.0%
Rented40.0%
Vacant4.3%

Type of building

% of housing unitsValue
Detached house56.7%
Townhome8.3%
2–4 units10.8%
5–19 units17.0%
20+ units6.5%
Mobile / other0.6%

Businesses in 54304

1,212 business establishments with 29,272 employees (ZIP Codes Business Patterns 2023).

EDDM carrier routes

54304 has 23 USPS carrier routes with 13,373 residential and 1,302 business mailboxes. Open the EDDM route map.

Carrier routes in 54304

54304 has 23 USPS carrier routes (23 city (C)) with 13,373 residential and 1,302 business mailboxes. Routes range from 190 homes (C005) to 894 homes (C024); the median route has 580 homes. The Census counted 12,750 households in 54304 (2020–2024 average); USPS counts current mailboxes, including new and vacant homes.

Homes per routeRoutes
1–2492
250–4995
500–74910
750–9996
1,000–1,4990
1,500+0

Best routes in 54304 for…

Most businesses

For B2B offers: office supplies, cleaning, IT, catering and commercial services.

  1. Route C030 — USPS business mailboxes 390, 632 homes
  2. Route C023 — USPS business mailboxes 201, 197 homes
  3. Route C024 — USPS business mailboxes 148, 894 homes
  4. Route C009 — USPS business mailboxes 117, 755 homes
  5. Route C003 — USPS business mailboxes 90, 649 homes

Select these 5 routes on the route map

Every carrier route in 54304

RouteTypeHomesBusinessesEst. median incomeEst. ownersEst. families with kidsEst. moved in past year
C001City5983$51,022———
C003City64990$52,995———
C004City5910$67,238———
C005City19015$64,919———
C006City5635$76,688———
C008City62581$52,897———
C009City755117$39,114———
C011City4612$76,688———
C012City4273$89,133———
C013City53965$70,237———
C014City7542$89,127———
C015City47528$70,237———
C016City58089$39,121———
C018City56519$85,190———
C019City7650$56,635———
C021City8496$52,691———
C022City4751$89,133———
C023City197201$64,620———
C024City894148$29,350———
C025City5712$56,635———
C026City41031$89,127———
C030City632390$39,114———
C031City8084$87,770———

Income, owners, families and movers are estimates for each route (how we estimate them); mailbox counts are current USPS figures. Open 54304 on the EDDM route map.

How route demographics are estimated

Mailbox counts come from USPS; demographics are estimates

The number of homes and businesses on each carrier route is the current USPS EDDM count. The Census Bureau does not publish figures for carrier routes, so income, homeownership, ages, families, movers and housing age on a route are EDDM2GO estimates built from Census block groups (neighborhood areas of roughly 600 to 3,000 people).

How a route gets its figures: the block-group length-share method

We trace each route's streets every 25 meters and record which block group each stretch falls in. The route's homes are spread along its streets in proportion to length, so a route with 60% of its street length in one block group is assumed to have 60% of its homes there. Each block group then contributes its Census counts in proportion to the share of its housing units that sit on the route (capped at the whole block group). Medians are recalculated from the combined income, home-value and age brackets, the way the Census Bureau computes them, not averaged.

Margins of error

Census survey figures carry a margin of error at 90% confidence; we carry it through the calculation and show it as ±. Our margins treat the route-to-block-group split as exact, so the real uncertainty is larger. Routes with fewer than 100 estimated households, large margins, or streets we could not place are flagged.

Different years

USPS mailbox counts are current. Census figures are 5-year averages for 2020–2024, so a new subdivision may have more homes on the route today than the Census counted. Use the route figures to compare routes with each other, not as an exact head count.

Why some routes show identical figures

Two routes that run through the same block group get the same percentages and medians, because the Census publishes one set of figures for the whole block group. Their mailbox counts still differ, and those are exact.

Route and mailbox counts: USPS EDDM route data. Route demographics: EDDM2GO estimates from U.S. Census Bureau American Community Survey 5-year block-group data (2020–2024) and 2024 cartographic block-group boundaries. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Nearby ZIP codes

Areas that include 54304

Where it ranks

Mail every home in 54304

Route counts on this page price as Full Service 6.5 × 9 postcards: we print, bundle by carrier route and hand the mailing to USPS. Prefer to take it to the Post Office yourself? Print only costs less and you pay postage at drop-off.

EDDM guides

ZIP code statistics describe the Census ZIP Code Tabulation Area (ZCTA) 54304, which approximates the USPS ZIP code area. Census figures: American Community Survey 5-year estimates, 2020–2024.

Frequently asked questions

What city is 54304 in?
54304 is a Green Bay, WI mailing address. By land area, 51% lies inside Ashwaubenon and 49% lies inside Green Bay.
What county is 54304 in?
54304 is in Brown County.
What is the population of 54304?
About 28,502 people (±1,365), according to the Census Bureau's American Community Survey 5-year estimates for 2020–2024. The 2020 Census counted 27,679.
What is the median household income in 54304?
$63,865 (±$3,366), compared with $77,485 for Wisconsin as a whole. Half the households in the ZIP code earn more and half earn less.
How many carrier routes and mailboxes are in 54304?
23 USPS carrier routes with 13,373 residential and 1,302 business mailboxes (14,741 in all), from the route data stored by EDDM2GO. An EDDM mailing can target any combination of these routes.
What ZIP codes are near 54304?
The closest, measured center to center: 54307 (2.2 mi, Allouez), 54301 (2.7 mi, Allouez), 54303 (3.6 mi, Green Bay), 54302 (4.6 mi, Green Bay), 54115 (6.1 mi, Hobart) and 54313 (6.7 mi, Suamico).

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.