72712 ZIP Code, Bentonville, AR

72712 is a ZIP code in Bentonville, Arkansas in Benton County. It covers 52 square miles of land. The closest ZIP codes are 72719, 72714 and 72739. 38,690 people live here in 14,820 households, more than in 9 of every 10 Arkansas ZIP codes. With about 746 people per square mile it is lightly settled, and owners and renters are mixed (59% own). Median household income is $110,514, well above the Arkansas median of $60,773.

Quick facts

Key figures

MeasureValue
Residents38,690
Households14,820
Median household income$110,514
Income per person$60,668
Median age35.6
Homeowners58.5%
Median home value$471,700
Median rent$1,294
Bachelor's degree or higher50.5%
Average commute (minutes)19.4
Households with kids under 1837.7%
Moved in the past year13.8%
Below the poverty line4.7%
Broadband internet96.0%
Speak a non-English language at home11.9%

Household income

% of householdsValue
<$10K2.8%
$10–15K2.5%
$15–25K3.9%
$25–35K4.7%
$35–50K4.6%
$50–75K14.1%
$75–100K13.0%
$100–150K17.6%
$150–200K10.4%
$200K+26.6%

Age

% of all residentsValue
<1013.9%
10–1914.3%
20–245.2%
25–3414.9%
35–4417.1%
45–5413.3%
55–6410.4%
65–746.8%
75+4.0%

Tenure

% of housing unitsValue
Owned, with mortgage36.6%
Owned outright15.6%
Rented36.9%
Vacant10.9%

Type of building

% of housing unitsValue
Detached house69.2%
Townhome3.9%
2–4 units8.8%
5–19 units10.6%
20+ units6.3%
Mobile / other1.2%

Businesses in 72712

2,041 business establishments with 31,539 employees (ZIP Codes Business Patterns 2023).

EDDM carrier routes

72712 has 26 USPS carrier routes with 17,447 residential and 2,401 business mailboxes. Open the EDDM route map.

Carrier routes in 72712

72712 has 26 USPS carrier routes (9 city (C), 17 rural (R)) with 17,447 residential and 2,401 business mailboxes. Routes range from 291 homes (R031) to 1,175 homes (C007); the median route has 624 homes. The Census counted 14,820 households in 72712 (2020–2024 average); USPS counts current mailboxes, including new and vacant homes.

Homes per routeRoutes
1–2490
250–4997
500–74911
750–9994
1,000–1,4994
1,500+0

Best routes in 72712 for…

Most businesses

For B2B offers: office supplies, cleaning, IT, catering and commercial services.

  1. Route R033 — USPS business mailboxes 490, 329 homes
  2. Route C006 — USPS business mailboxes 434, 695 homes
  3. Route R031 — USPS business mailboxes 337, 291 homes
  4. Route C009 — USPS business mailboxes 190, 701 homes
  5. Route R047 — USPS business mailboxes 132, 1,055 homes

Select these 5 routes on the route map

Every carrier route in 72712

RouteTypeHomesBusinessesEst. median incomeEst. ownersEst. families with kidsEst. moved in past year
C001City1,061106$71,752———
C002City1,09958$42,581———
C003City396106$85,044———
C004City8593$74,726———
C005City59032$80,024———
C006City695434$85,044———
C007City1,175120$79,019———
C009City701190$49,487———
C011City81570$49,487———
R003Rural42022$93,016———
R004Rural49320$163,797———
R005Rural46651$148,628———
R012Rural54721$189,442———
R017Rural6121$84,184———
R018Rural49897$80,311———
R019Rural81618$106,686———
R020Rural62415$200,001+———
R030Rural7241$106,686———
R031Rural291337$65,741———
R033Rural329490$98,846———
R035Rural8144$90,883———
R045Rural5557$200,001+———
R046Rural54252$189,442———
R047Rural1,055132$120,875———
R050Rural6470$87,892———
R054Rural62314$71,752———

Income, owners, families and movers are estimates for each route (how we estimate them); mailbox counts are current USPS figures. Open 72712 on the EDDM route map.

How route demographics are estimated

Mailbox counts come from USPS; demographics are estimates

The number of homes and businesses on each carrier route is the current USPS EDDM count. The Census Bureau does not publish figures for carrier routes, so income, homeownership, ages, families, movers and housing age on a route are EDDM2GO estimates built from Census block groups (neighborhood areas of roughly 600 to 3,000 people).

How a route gets its figures: the block-group length-share method

We trace each route's streets every 25 meters and record which block group each stretch falls in. The route's homes are spread along its streets in proportion to length, so a route with 60% of its street length in one block group is assumed to have 60% of its homes there. Each block group then contributes its Census counts in proportion to the share of its housing units that sit on the route (capped at the whole block group). Medians are recalculated from the combined income, home-value and age brackets, the way the Census Bureau computes them, not averaged.

Margins of error

Census survey figures carry a margin of error at 90% confidence; we carry it through the calculation and show it as ±. Our margins treat the route-to-block-group split as exact, so the real uncertainty is larger. Routes with fewer than 100 estimated households, large margins, or streets we could not place are flagged.

Different years

USPS mailbox counts are current. Census figures are 5-year averages for 2020–2024, so a new subdivision may have more homes on the route today than the Census counted. Use the route figures to compare routes with each other, not as an exact head count.

Why some routes show identical figures

Two routes that run through the same block group get the same percentages and medians, because the Census publishes one set of figures for the whole block group. Their mailbox counts still differ, and those are exact.

Route and mailbox counts: USPS EDDM route data. Route demographics: EDDM2GO estimates from U.S. Census Bureau American Community Survey 5-year block-group data (2020–2024) and 2024 cartographic block-group boundaries. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Nearby ZIP codes

Areas that include 72712

Where it ranks

Mail every home in 72712

Route counts on this page price as Full Service 6.5 × 9 postcards: we print, bundle by carrier route and hand the mailing to USPS. Prefer to take it to the Post Office yourself? Print only costs less and you pay postage at drop-off.

EDDM guides

ZIP code statistics describe the Census ZIP Code Tabulation Area (ZCTA) 72712, which approximates the USPS ZIP code area. Census figures: American Community Survey 5-year estimates, 2020–2024.

Frequently asked questions

What city is 72712 in?
72712 is a Bentonville, AR mailing address. By land area, 39% lies inside Bentonville, 3% lies inside Gravette and 1% lies inside Centerton; the rest is outside any Census-defined city or community.
What county is 72712 in?
72712 is in Benton County.
What is the population of 72712?
About 38,690 people (±1,701), according to the Census Bureau's American Community Survey 5-year estimates for 2020–2024. The 2020 Census counted 38,053.
What is the median household income in 72712?
$110,514 (±$8,136), compared with $60,773 for Arkansas as a whole. Half the households in the ZIP code earn more and half earn less.
How many carrier routes and mailboxes are in 72712?
26 USPS carrier routes with 17,447 residential and 2,401 business mailboxes (19,853 in all), from the route data stored by EDDM2GO. An EDDM mailing can target any combination of these routes.
What ZIP codes are near 72712?
The closest, measured center to center: 72719 (4.6 mi, Centerton), 72714 (4.8 mi, Bella Vista), 72739 (6.2 mi, Gravette), 72715 (6.6 mi, Bella Vista), 72751 (7.3 mi, Pea Ridge) and 72713 (7.7 mi, Bentonville).

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.