78573 ZIP Code, Mission, TX

78573 is a ZIP code in Mission, Texas in Hidalgo County. It covers 37 square miles of land. The closest ZIP codes are 78504, 78574 and 78501. 44,809 people live here in 12,720 households. At about 1,222 people per square mile it has suburban density, and owners and renters are mixed (66% own). Median household income is $55,000, below the Texas median of $78,476; 50% of households have children under 18.

Quick facts

Key figures

MeasureValue
Residents44,809
Households12,720
Median household income$55,000
Income per person$22,859
Median age28.8
Homeowners66.0%
Median home value$163,600
Median rent$1,005
Bachelor's degree or higher16.9%
Average commute (minutes)24
Households with kids under 1850.2%
Moved in the past year12.3%
Below the poverty line21.7%
Broadband internet89.3%
Speak a non-English language at home87.0%

Household income

% of householdsValue
<$10K5.0%
$10–15K5.3%
$15–25K12.2%
$25–35K9.7%
$35–50K13.8%
$50–75K17.7%
$75–100K12.1%
$100–150K11.0%
$150–200K6.7%
$200K+6.3%

Age

% of all residentsValue
<1016.7%
10–1918.6%
20–248.3%
25–3415.8%
35–4413.2%
45–5410.3%
55–648.1%
65–745.4%
75+3.6%

Tenure

% of housing unitsValue
Owned, with mortgage24.0%
Owned outright35.4%
Rented30.5%
Vacant10.1%

Type of building

% of housing unitsValue
Detached house67.3%
Townhome0.5%
2–4 units15.0%
5–19 units4.1%
20+ units2.5%
Mobile / other10.7%

Businesses in 78573

342 business establishments with 3,429 employees (ZIP Codes Business Patterns 2023).

EDDM carrier routes

78573 has 16 USPS carrier routes with 14,794 residential and 521 business mailboxes. Open the EDDM route map.

Carrier routes in 78573

78573 has 16 USPS carrier routes (16 rural (R)) with 14,794 residential and 521 business mailboxes. Routes range from 702 homes (R076) to 1,426 homes (R079); the median route has 889 homes. The Census counted 12,720 households in 78573 (2020–2024 average); USPS counts current mailboxes, including new and vacant homes.

Homes per routeRoutes
1–2490
250–4990
500–7493
750–9999
1,000–1,4994
1,500+0

Best routes in 78573 for…

Highest income

For bigger-ticket offers: remodeling, pools, financial planning, private schools.

  1. Route R076 — Est. median household income $110,370, 702 homes
  2. Route R079 — Est. median household income $67,123, 1,426 homes
  3. Route R085 — Est. median household income $66,675, 749 homes
  4. Route R087 — Est. median household income $64,273, 810 homes
  5. Route R083 — Est. median household income $60,435, 1,122 homes

Select these 5 routes on the route map

Often mailed by: Home services EDDM, Real estate EDDM postcards, Landscaping and lawn care mailers

Most families with kids

For tutoring, youth sports, pediatric dental, child care and family dining.

  1. Route R087 — Est. families with children under 18 58.0%, 810 homes
  2. Route R084 — Est. families with children under 18 56.9%, 1,184 homes
  3. Route R076 — Est. families with children under 18 55.3%, 702 homes
  4. Route R074 — Est. families with children under 18 53.2%, 880 homes
  5. Route R075 — Est. families with children under 18 52.6%, 863 homes

Select these 5 routes on the route map

Often mailed by: Dental practice EDDM, Healthcare and clinic mailers

Most homeowners

Owners decide on roofs, HVAC, lawns, solar and insurance; renters usually can't.

  1. Route R077 — Est. owner-occupied homes 85.5%, 749 homes
  2. Route R071 — Est. owner-occupied homes 76.5%, 897 homes
  3. Route R076 — Est. owner-occupied homes 75.6%, 702 homes
  4. Route R075 — Est. owner-occupied homes 74.8%, 863 homes
  5. Route R080 — Est. owner-occupied homes 72.9%, 813 homes

Select these 5 routes on the route map

Often mailed by: Roofing direct mail, HVAC postcards

Most new movers

New residents are still choosing a dentist, a gym and a lawn service.

  1. Route R085 — Est. residents who moved in the past year 24.0%, 749 homes
  2. Route R084 — Est. residents who moved in the past year 20.4%, 1,184 homes
  3. Route R083 — Est. residents who moved in the past year 19.1%, 1,122 homes
  4. Route R079 — Est. residents who moved in the past year 15.9%, 1,426 homes
  5. Route R076 — Est. residents who moved in the past year 14.9%, 702 homes

Select these 5 routes on the route map

Often mailed by: Restaurant EDDM menus and offers, Gym and fitness mailers

Newest homes

Newer subdivisions: landscaping, window treatments, fencing, security, home warranties.

  1. Route R085 — Est. homes built 2010 or later 45.6%, 749 homes
  2. Route R084 — Est. homes built 2010 or later 39.6%, 1,184 homes
  3. Route R083 — Est. homes built 2010 or later 39.2%, 1,122 homes
  4. Route R079 — Est. homes built 2010 or later 38.4%, 1,426 homes
  5. Route R078 — Est. homes built 2010 or later 35.8%, 1,000 homes

Select these 5 routes on the route map

Most businesses

For B2B offers: office supplies, cleaning, IT, catering and commercial services.

  1. Route R083 — USPS business mailboxes 119, 1,122 homes
  2. Route R077 — USPS business mailboxes 84, 749 homes
  3. Route R086 — USPS business mailboxes 76, 759 homes
  4. Route R079 — USPS business mailboxes 49, 1,426 homes
  5. Route R080 — USPS business mailboxes 47, 813 homes

Select these 5 routes on the route map

Every carrier route in 78573

RouteTypeHomesBusinessesEst. median incomeEst. ownersEst. families with kidsEst. moved in past year
R071Rural8978$57,62176.5%52.4%10.4%
R072Rural9597$54,14870.0%49.0%8.8%
R073Rural94331$51,13565.2%48.2%14.5%
R074Rural8802$47,85560.3%53.2%11.0%
R075Rural86310$59,34974.8%52.6%6.2%
R076Rural7027$110,37075.6%55.3%14.9%
R077Rural74984$52,04985.5%40.6%3.9%
R078Rural1,0002$57,22767.0%46.7%8.9%
R079Rural1,42649$67,12363.2%43.0%15.9%
R080Rural81347$40,09372.9%51.4%7.5%
R082Rural93825$47,73971.7%44.8%7.3%
R083Rural1,122119$60,43560.4%45.0%19.1%
R084Rural1,18429$55,70652.1%56.9%20.4%
R085Rural74924$66,67555.2%45.2%24.0%
R086Rural75976$48,65670.7%38.7%10.8%
R087Rural8101$64,27368.2%58.0%11.5%

Income, owners, families and movers are estimates for each route (how we estimate them); mailbox counts are current USPS figures. Open 78573 on the EDDM route map.

How route demographics are estimated

Mailbox counts come from USPS; demographics are estimates

The number of homes and businesses on each carrier route is the current USPS EDDM count. The Census Bureau does not publish figures for carrier routes, so income, homeownership, ages, families, movers and housing age on a route are EDDM2GO estimates built from Census block groups (neighborhood areas of roughly 600 to 3,000 people).

How a route gets its figures: the block-group length-share method

We trace each route's streets every 25 meters and record which block group each stretch falls in. The route's homes are spread along its streets in proportion to length, so a route with 60% of its street length in one block group is assumed to have 60% of its homes there. Each block group then contributes its Census counts in proportion to the share of its housing units that sit on the route (capped at the whole block group). Medians are recalculated from the combined income, home-value and age brackets, the way the Census Bureau computes them, not averaged.

Margins of error

Census survey figures carry a margin of error at 90% confidence; we carry it through the calculation and show it as ±. Our margins treat the route-to-block-group split as exact, so the real uncertainty is larger. Routes with fewer than 100 estimated households, large margins, or streets we could not place are flagged.

Different years

USPS mailbox counts are current. Census figures are 5-year averages for 2020–2024, so a new subdivision may have more homes on the route today than the Census counted. Use the route figures to compare routes with each other, not as an exact head count.

Why some routes show identical figures

Two routes that run through the same block group get the same percentages and medians, because the Census publishes one set of figures for the whole block group. Their mailbox counts still differ, and those are exact.

Route and mailbox counts: USPS EDDM route data. Route demographics: EDDM2GO estimates from U.S. Census Bureau American Community Survey 5-year block-group data (2020–2024) and 2024 cartographic block-group boundaries. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Nearby ZIP codes

Areas that include 78573

Where it ranks

Mail every home in 78573

Route counts on this page price as Full Service 6.5 × 9 postcards: we print, bundle by carrier route and hand the mailing to USPS. Prefer to take it to the Post Office yourself? Print only costs less and you pay postage at drop-off.

EDDM guides

ZIP code statistics describe the Census ZIP Code Tabulation Area (ZCTA) 78573, which approximates the USPS ZIP code area. Census figures: American Community Survey 5-year estimates, 2020–2024.

Frequently asked questions

What city is 78573 in?
78573 is a Mission, TX mailing address. By land area, 20% lies inside Alton, 12% lies inside Palmhurst, 11% lies inside McAllen and 8% lies inside Mission; the rest is outside any Census-defined city or community.
What county is 78573 in?
78573 is in Hidalgo County.
What is the population of 78573?
About 44,809 people (±2,101), according to the Census Bureau's American Community Survey 5-year estimates for 2020–2024. The 2020 Census counted 42,229.
What is the median household income in 78573?
$55,000 (±$6,502), compared with $78,476 for Texas as a whole. Half the households in the ZIP code earn more and half earn less.
How many carrier routes and mailboxes are in 78573?
16 USPS carrier routes with 14,794 residential and 521 business mailboxes (15,247 in all), from the route data stored by EDDM2GO. An EDDM mailing can target any combination of these routes.
What ZIP codes are near 78573?
The closest, measured center to center: 78504 (4.1 mi, McAllen), 78574 (4.6 mi, La Homa), 78501 (6.7 mi, McAllen), 78539 (7.3 mi, Edinburg), 78572 (7.4 mi, Mission) and 78503 (9.8 mi, McAllen).

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.