79412 ZIP Code, Lubbock, TX

79412 is a ZIP code in Lubbock, Texas in Lubbock County. It covers 3.2 square miles of land. The closest ZIP codes are 79411, 79413 and 79402. 15,018 people live here in 5,562 households. At about 4,679 people per square mile it is built up to city-neighborhood density, and owners and renters are mixed (49% own). Median household income is $48,878, well below the Texas median of $78,476.

Quick facts

Key figures

MeasureValue
Residents15,018
Households5,562
Median household income$48,878
Income per person$22,253
Median age33.4
Homeowners48.8%
Median home value$130,700
Median rent$1,080
Bachelor's degree or higher17.1%
Average commute (minutes)17.8
Households with kids under 1838.1%
Moved in the past year18.9%
Below the poverty line22.9%
Broadband internet80.8%
Speak a non-English language at home34.3%

Household income

% of householdsValue
<$10K8.4%
$10–15K6.1%
$15–25K5.5%
$25–35K15.5%
$35–50K16.7%
$50–75K22.6%
$75–100K10.1%
$100–150K10.8%
$150–200K2.6%
$200K+1.8%

Age

% of all residentsValue
<1015.6%
10–1914.5%
20–249.9%
25–3412.7%
35–4412.0%
45–549.6%
55–6412.1%
65–748.2%
75+5.5%

Tenure

% of housing unitsValue
Owned, with mortgage21.3%
Owned outright21.5%
Rented44.5%
Vacant12.8%

Type of building

% of housing unitsValue
Detached house69.2%
Townhome1.9%
2–4 units17.3%
5–19 units6.8%
20+ units4.8%
Mobile / other0.0%

Businesses in 79412

223 business establishments with 2,113 employees (ZIP Codes Business Patterns 2023).

EDDM carrier routes

79412 has 11 USPS carrier routes with 5,836 residential and 329 business mailboxes. Open the EDDM route map.

Carrier routes in 79412

79412 has 11 USPS carrier routes (11 city (C)) with 5,836 residential and 329 business mailboxes. Routes range from 402 homes (C012) to 752 homes (C020); the median route has 499 homes. The Census counted 5,562 households in 79412 (2020–2024 average); USPS counts current mailboxes, including new and vacant homes.

Homes per routeRoutes
1–2490
250–4996
500–7494
750–9991
1,000–1,4990
1,500+0

Best routes in 79412 for…

Highest income

For bigger-ticket offers: remodeling, pools, financial planning, private schools.

  1. Route C012 — Est. median household income $62,861, 402 homes
  2. Route C018 — Est. median household income $58,938, 597 homes
  3. Route C014 — Est. median household income $57,504, 561 homes
  4. Route C016 — Est. median household income $54,922, 491 homes
  5. Route C002 — Est. median household income $53,651, 499 homes

Select these 5 routes on the route map

Often mailed by: Home services EDDM, Real estate EDDM postcards, Landscaping and lawn care mailers

Most families with kids

For tutoring, youth sports, pediatric dental, child care and family dining.

  1. Route C004 — Est. families with children under 18 52.8%, 455 homes
  2. Route C006 — Est. families with children under 18 48.2%, 499 homes
  3. Route C007 — Est. families with children under 18 41.1%, 436 homes
  4. Route C002 — Est. families with children under 18 36.9%, 499 homes
  5. Route C011 — Est. families with children under 18 36.7%, 520 homes

Select these 5 routes on the route map

Often mailed by: Dental practice EDDM, Healthcare and clinic mailers

Most homeowners

Owners decide on roofs, HVAC, lawns, solar and insurance; renters usually can't.

  1. Route C018 — Est. owner-occupied homes 72.9%, 597 homes
  2. Route C012 — Est. owner-occupied homes 63.3%, 402 homes
  3. Route C014 — Est. owner-occupied homes 55.9%, 561 homes
  4. Route C004 — Est. owner-occupied homes 54.1%, 455 homes
  5. Route C006 — Est. owner-occupied homes 49.9%, 499 homes

Select these 5 routes on the route map

Often mailed by: Roofing direct mail, HVAC postcards

Most new movers

New residents are still choosing a dentist, a gym and a lawn service.

  1. Route C011 — Est. residents who moved in the past year 27.6%, 520 homes
  2. Route C006 — Est. residents who moved in the past year 24.8%, 499 homes
  3. Route C002 — Est. residents who moved in the past year 21.4%, 499 homes
  4. Route C016 — Est. residents who moved in the past year 19.3%, 491 homes
  5. Route C018 — Est. residents who moved in the past year 18.8%, 597 homes

Select these 5 routes on the route map

Often mailed by: Restaurant EDDM menus and offers, Gym and fitness mailers

Newest homes

Newer subdivisions: landscaping, window treatments, fencing, security, home warranties.

  1. Route C004 — Est. homes built 2010 or later 5.7%, 455 homes
  2. Route C016 — Est. homes built 2010 or later 3.6%, 491 homes
  3. Route C017 — Est. homes built 2010 or later 3.1%, 624 homes
  4. Route C014 — Est. homes built 2010 or later 3.1%, 561 homes
  5. Route C020 — Est. homes built 2010 or later 2.9%, 752 homes

Select these 5 routes on the route map

Most businesses

For B2B offers: office supplies, cleaning, IT, catering and commercial services.

  1. Route C011 — USPS business mailboxes 121, 520 homes
  2. Route C004 — USPS business mailboxes 88, 455 homes
  3. Route C007 — USPS business mailboxes 58, 436 homes
  4. Route C020 — USPS business mailboxes 34, 752 homes
  5. Route C017 — USPS business mailboxes 11, 624 homes

Select these 5 routes on the route map

Every carrier route in 79412

RouteTypeHomesBusinessesEst. median incomeEst. ownersEst. families with kidsEst. moved in past year
C002City4993$53,65148.6%36.9%21.4%
C004City45588$38,09754.1%52.8%17.8%
C006City4992$49,42349.9%48.2%24.8%
C007City43658$46,77443.2%41.1%10.1%
C011City520121$50,36234.8%36.7%27.6%
C012City4023$62,86163.3%33.9%17.1%
C014City5612$57,50455.9%30.9%14.4%
C016City4916$54,92248.2%35.4%19.3%
C017City62411$46,48144.8%28.2%14.7%
C018City5971$58,93872.9%31.6%18.8%
C020City75234$37,96648.4%35.4%17.8%

Income, owners, families and movers are estimates for each route (how we estimate them); mailbox counts are current USPS figures. Open 79412 on the EDDM route map.

How route demographics are estimated

Mailbox counts come from USPS; demographics are estimates

The number of homes and businesses on each carrier route is the current USPS EDDM count. The Census Bureau does not publish figures for carrier routes, so income, homeownership, ages, families, movers and housing age on a route are EDDM2GO estimates built from Census block groups (neighborhood areas of roughly 600 to 3,000 people).

How a route gets its figures: the block-group length-share method

We trace each route's streets every 25 meters and record which block group each stretch falls in. The route's homes are spread along its streets in proportion to length, so a route with 60% of its street length in one block group is assumed to have 60% of its homes there. Each block group then contributes its Census counts in proportion to the share of its housing units that sit on the route (capped at the whole block group). Medians are recalculated from the combined income, home-value and age brackets, the way the Census Bureau computes them, not averaged.

Margins of error

Census survey figures carry a margin of error at 90% confidence; we carry it through the calculation and show it as ±. Our margins treat the route-to-block-group split as exact, so the real uncertainty is larger. Routes with fewer than 100 estimated households, large margins, or streets we could not place are flagged.

Different years

USPS mailbox counts are current. Census figures are 5-year averages for 2020–2024, so a new subdivision may have more homes on the route today than the Census counted. Use the route figures to compare routes with each other, not as an exact head count.

Why some routes show identical figures

Two routes that run through the same block group get the same percentages and medians, because the Census publishes one set of figures for the whole block group. Their mailbox counts still differ, and those are exact.

Route and mailbox counts: USPS EDDM route data. Route demographics: EDDM2GO estimates from U.S. Census Bureau American Community Survey 5-year block-group data (2020–2024) and 2024 cartographic block-group boundaries. This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Nearby ZIP codes

Areas that include 79412

Where it ranks

Mail every home in 79412

Route counts on this page price as Full Service 6.5 × 9 postcards: we print, bundle by carrier route and hand the mailing to USPS. Prefer to take it to the Post Office yourself? Print only costs less and you pay postage at drop-off.

EDDM guides

ZIP code statistics describe the Census ZIP Code Tabulation Area (ZCTA) 79412, which approximates the USPS ZIP code area. Census figures: American Community Survey 5-year estimates, 2020–2024.

Frequently asked questions

What city is 79412 in?
79412 is a Lubbock, TX mailing address. By land area, 100% lies inside Lubbock.
What county is 79412 in?
79412 is in Lubbock County.
What is the population of 79412?
About 15,018 people (±1,398), according to the Census Bureau's American Community Survey 5-year estimates for 2020–2024. The 2020 Census counted 14,834.
What is the median household income in 79412?
$48,878 (±$3,724), compared with $78,476 for Texas as a whole. Half the households in the ZIP code earn more and half earn less.
How many carrier routes and mailboxes are in 79412?
11 USPS carrier routes with 5,836 residential and 329 business mailboxes (6,165 in all), from the route data stored by EDDM2GO. An EDDM mailing can target any combination of these routes.
What ZIP codes are near 79412?
The closest, measured center to center: 79411 (1.6 mi, Lubbock), 79413 (1.9 mi, Lubbock), 79402 (2.5 mi, Lubbock), 79410 (2.6 mi, Lubbock), 79401 (2.8 mi, Lubbock) and 79406 (3 mi, Lubbock).

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.