6" × 12" EDDM Template for Real Estate Agents

Download the 6" × 12" template

Need every orientation and side? See the full 6" × 12" template page.

Why 6" × 12" EDDM works for real estate agents

Geographic farming is a long-standing way for agents to become the known name in a neighborhood. EDDM removes the biggest barrier: there is no address list to buy or manage. Mail every home in your farm area with just-listed, just-sold, and market update cards that keep your name in front of owners through every market cycle.

Real Estate Agents campaign ideas for this mailer

• Monthly farm mailer

  A consistent monthly card to your farm area. Rotate market updates, neighborhood news, and service offers. Frequency is what builds recognition, so plan the whole year up front.

• Just listed / just sold

  Print a card for every transaction in your farm area. Just-listed creates interest; just-sold shows results. Neighbors who see results become your next leads.

• Sale anniversary drop

  Mail the farm area around the anniversary of a past sale on the street: 'A year ago a home on your street sold. Here is what yours could be worth today.'

Laying out a real estate mailer at 6" × 12"

At 6" × 12" there is room for a headline offer on the front and supporting detail (services, hours, a map or a QR code) on the back. Put the property photo or market headline first and your headshot and brokerage second. Keep required brokerage disclosures on the back, clear of the indicia and address block.

• Artboard with bleed: 6.25 × 12.25 in; trim: 6 × 12 in
• Keep your phone number, offer and logo inside the 5.75 × 11.75 in safe area
• Its 12-inch length clears the 10.5-inch rule, even though the 6-inch height does not, so length is the qualifying dimension.

Ready to mail your real estate agents campaign?

• Pick the neighborhoods that fit your service area on the route map
• Upload your finished artwork; we check it against the template before printing
• We print and, with Full Service, bundle and deliver the mailing to USPS; with Print Only we ship the pieces to you

Just need the template to print elsewhere? It's free to use. We're also glad to handle the whole mailing.